In another sign that Google is serious about NFC, the Internet search giant has joined the NFC Forum standards and trade group as a voting member, the forum announced today.
The forum also announced that chip makers Intel and CSR raised their membership level a notch from associate to principal, the same level as Google. And the forum said other new members had joined, at lower levels.
NFC Forum chairman Koichi Tagawa said the new and upgraded memberships spotlight three trends in the NFC industry–the importance of smartphones to the rollout of NFC, the interest by suppliers of integrated wireless chips in NFC and the growing appeal of applications that use NFC’s reader and peer-to-peer modes, not just card emulation for payment and ticketing.
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